AnyTry for WooCommerce: First Look at the New AI Virtual Try-On Plugin

WooCommerce store owners have watched Shopify merchants get flashy AI try-on features for a couple years now, with nothing comparable in the plugin ecosystem — until AnyTry showed up on WordPress.org. It's a new plugin that bolts AI-powered virtual try-on directly onto a WooCommerce product page: a shopper uploads a photo of themselves, picks a product, and the plugin generates an image showing them wearing it.

This is a first-look guide based on the plugin's WordPress.org listing and how it's positioned. If you're running a WooCommerce apparel, eyewear, jewelry, or accessories store and wondering whether to install this today, here's what you need to know.

What AnyTry Actually Does

AnyTry adds a "Try It On" button (or similar UI element, depending on your theme integration) to WooCommerce product pages. The flow is straightforward:

1. A customer clicks the try-on prompt on a product page.
2. They upload a photo of themselves — typically a front-facing, well-lit shot works best with this category of AI image generation.
3. AnyTry sends the photo and product image to its AI backend, which generates a composite image showing the customer "wearing" or holding the product.
4. The result is displayed back on the product page, letting the shopper (in theory) make a more confident purchase decision.

Because it's a WordPress.org plugin rather than a SaaS-only tool, it installs like any other WooCommerce extension — no separate storefront migration, no moving off WordPress. That's the core appeal: you keep your existing WooCommerce setup and add try-on as a layer on top.

The plugin listing mentions a free trial, which is the main way to evaluate it right now since detailed paid pricing isn't published on the WordPress.org page itself. If you install it, expect to hit a usage cap or watermarked results at some point that nudges you toward a paid tier — this is standard for AI-generation plugins where every try-on costs the developer real inference compute.

Who This Is Actually For

Be realistic about where this helps:

• Apparel stores (t-shirts, jackets, dresses) selling on WooCommerce who want to reduce return rates driven by "it didn't look how I imagined" complaints.
• Eyewear and accessory sellers — sunglasses, hats, jewelry — where fit-on-face or fit-on-body is the main purchase hesitation.
• Small-to-mid WooCommerce merchants who can't justify migrating to Shopify Plus just to get AR/AI try-on, and don't have budget for a Perfect Corp enterprise contract.
• Stores testing conversion lift — if you're already getting decent traffic to product pages but seeing cart abandonment at the "will this look good on me" moment, this is worth trialing.

Who it's not for: stores selling products where fit visualization doesn't matter (electronics, home goods, consumables), or large-scale retailers who need guaranteed enterprise SLAs and dedicated support — that's still Perfect Corp or Shopify Plus territory.

Setup Expectations

As a WordPress.org-listed plugin, install is the usual: search the plugin repository from your wp-admin dashboard, install, activate, then configure via a settings page that connects to WooCommerce product data. Expect to need to:

• Confirm your theme's product page template supports the try-on button injection (some heavily customized themes may need a shortcode placement instead of automatic injection).
• Set which product categories get the try-on feature (you probably don't want it on every SKU).
• Test image generation quality on your actual product photography — stock photos with clean backgrounds tend to produce better AI composites than busy lifestyle shots.

Because this is a new plugin, keep expectations calibrated: check the support forum on WordPress.org for open tickets before rolling out to a high-traffic store, and test on staging first.

Pricing: What's Actually Known

AnyTry offers a free trial, which is the only pricing detail published on its WordPress.org listing at launch. There's no visible pricing table, tiered plan breakdown, or per-generation cost published on the plugin page itself — you'll need to activate the plugin and go through its in-dashboard upgrade flow to see paid tier costs.

This is worth flagging clearly: if you're comparing costs across tools, AnyTry is currently the hardest to pin down because the vendor hasn't published rate cards publicly. Budget-conscious merchants should install the free trial, run a batch of test generations, and see what usage limits trigger an upgrade prompt before assuming ongoing costs.

How It Compares

	AnyTry (WooCommerce)	Shopify Virtual Try-On	Perfect Corp YouCam	Shopify Plus AR Try-On
Platform	WooCommerce (WordPress)	Shopify only	Platform-agnostic (Shopify, Salesforce Commerce, custom API)	Shopify Plus only
Pricing	Free trial; paid tiers not published	Built into eligible Shopify plans/apps, varies by app used	Enterprise pricing, typically custom quotes starting in the thousands/month	Requires Shopify Plus subscription (starts ~$2,300/mo) plus AR app costs
Core tech	AI-generated composite image from user photo	Mix of AI and AR depending on app	AI + AR (makeup, skincare, eyewear specialization)	AR-based 3D model try-on
Best for	Small-mid WooCommerce stores wanting a low-commitment test	Shopify merchants already on the platform	Beauty/cosmetics and eyewear brands needing enterprise-grade AR	Large Shopify Plus merchants with AR/3D asset budgets
Setup complexity	Low — standard plugin install	Low-medium, app-dependent	High — typically involves sales calls and integration work	High — needs 3D product modeling
Platform lock-in	None — stays on WordPress/WooCommerce	Requires Shopify	Minimal, API-based	Requires Shopify Plus

The honest takeaway: AnyTry's biggest differentiator isn't the AI quality (untested at scale yet) — it's that it's the only option here that doesn't require you to be on Shopify or sign an enterprise contract. If you're already committed to WooCommerce, this is the lowest-friction way to test whether virtual try-on even moves your conversion numbers before considering a bigger platform or vendor commitment.

Should You Install It Today?

If you run a WooCommerce store selling wearable or visually-fit-dependent products, yes — install the free trial and test it against a handful of your actual bestselling products this week. It costs you nothing but setup time, and you'll know within a day or two whether the AI-generated try-on images are convincing enough for your customer base or if they land in uncanny-valley territory.

What you shouldn't do yet: build a marketing campaign around it, remove your existing size-guide or return policy messaging, or assume paid pricing will stay affordable at scale — none of that is confirmed. Treat this as an experiment, not an infrastructure decision, until the plugin has more install base and reviews on WordPress.org to validate reliability.